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Simplicity in Small Business Marketing | Convex Studio

Simplicity Isn’t Clicking Less. It’s Fixing Less.

We’ve been sold the idea that AI tools make content creation fast and simple. But too often, the reality is the opposite. What starts as a “plug-and-play” promise turns into hours of patching, editing, and re-checking. Simplicity isn’t about doing something faster — it’s about

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The Content Creation Insanity Loop: Why Small Business Marketing Fails

The Content Creation Insanity Loop (And How to Break It)

If you’ve ever felt like you’re making more content than ever but seeing less and less in return—you’re not imagining things. This is the Content Creation Insanity Loop. It’s what happens when small businesses are told to “just post more” without a system, without clarity,

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Trying to DIY your marketing? You might be sending the wrong message. Your video doesn't need to be perfect — but it shouldn't look like this either.

Your Brand Is Only as Good as Your Worst Video

You worked hard to build a reputation. Word of mouth is decent. Your clients seem happy. But you post a video online — and something feels off. It’s grainy. The sound’s fuzzy. You rambled through your pitch, maybe even trailed off. You think: “At least

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When a Small Bad Experience Lasts Forever

When a Small Bad Experience Lasts Forever

Some businesses don’t realize they’re writing their own exit story until it’s too late. Not with a scandal. Not with a meltdown. But with small, avoidable moments that break trust quietly and permanently. Two stories show how fast that can happen: one about a local

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Why Your Content Looks Cheap (Even If You Paid a Pro)

Why Your Content Looks Cheap (Even If You Paid a Pro)

They Blame You — Not the Tool You finally hit “publish.” The post goes live. But instead of clicks or compliments, there’s silence. Or worse — your client spots a mistake you didn’t. A wrong logo. A broken caption. The wrong name entirely. That pit

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