With so much uncertainty, customers are looking for answers to their questions. For many businesses that we have talked to, they agree that they are not doing enough. This is an opportunity where you can excel in your business online by building trust by answering their questions. Since July 2018, Google uses E-A-T as part of their guidelines. E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. Building authority is more important than ever for SEO and ranking. That's why managing your online brand presence is essential. Here is some free advice. - Update your Google My Business page - Update your schema - Monitor Google Search Console - Watch for Social media mentions - Answer questions and inquires Need Help? Call the digital marketing experts at (800) 949-1830 for a free consultation.